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标题: MARKETING方向讨论

MARKETING方向讨论

很多会员建议开一个有关MARKETING的讨论üÜp•BËÏ@bbs.eduglobal.comˆw“KÁ.Tøàî
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开这个帖子,给大家一个讨论的空间üÜp•BËÏ@bbs.eduglobal.comˆw“KÁ.Tøàî
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不论是申请问题,还是专业方面的讨论,或者以后的就业前景,大家都可以在这里交流~üÜp•BËÏ@bbs.eduglobal.comˆw“KÁ.Tøàî
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一切的一切,让我们尽情讨论!~~üÜp•BËÏ@bbs.eduglobal.comˆw“KÁ.Tøàî
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占个沙发咯!üÜp•BËÏ@bbs.eduglobal.comˆw“KÁ.Tøàî
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好象现在distribution channel在marketing的比重在不断的增加,现在不是有谁掌握通路,谁就有市场的说法.因为现在主流产品之间的price advantage 和 value advantage的差异很难做到明显的差异,只有靠强大通路来打开市场.üÜp•BËÏ@bbs.eduglobal.comˆw“KÁ.Tøàî
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在brand也是,很多世界有名的brand,就是靠强大的distribution channel 发家的,比如,muller等.üÜp•BËÏ@bbs.eduglobal.comˆw“KÁ.Tøàî
而且在brand loyalty里面,4个segments, 有2个(loyalty , habitual)都是靠,distribution吸引客户的.üÜp•BËÏ@bbs.eduglobal.comˆw“KÁ.Tøàî
对这个有什么看法?üÜp•BËÏ@bbs.eduglobal.comˆw“KÁ.Tøàî
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我是申请MARKERING的,不过要明年才能出去了。。。。üÜp•BËÏ@bbs.eduglobal.comˆw“KÁ.Tøàî
原本在HRM和MARKETING犹豫了很久,最后还是选了MARKETING,呵呵,性格原因!üÜp•BËÏ@bbs.eduglobal.comˆw“KÁ.Tøàî
正在努力申请中,有了消息,会来报道的!üÜp•BËÏ@bbs.eduglobal.comˆw“KÁ.Tøàî
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Dear Friends,Lingnan University, as one of the eight universities funded by the Hong Kong government, is now inviting applications for admission to our postgraduate programs.在香港教资会2006年研究评审的三个评审组别,岭南大学的组别研究表现指数均高于八院校的指数平均值,其中「商科及经济学」的指数为84.14%,在八大院校中名列第二 ([url]http://www.ln.edu.hk/research/[/url]). From the Department of Marketing and International Business, we would like to invite applications from aspiring students to pursue graduate studies in the areas of marketing and international business at Lingnan University. The Department has a faculty of international backgrounds, who are actively engaged in research and published in reputable international journals. Please refer to the following on the application and admission of postgraduate students at Lingnan University.Application Procedures:[url]http://www.ln.edu.hk/reg/info/pgrad.htmlFor[/url] information on the Department of Marketing and International Business, please refer to the following:Current postgraduate students:[url]http://www.ln.edu.hk/mkt/students_postg.shtmlResearch[/url] and Scholarly Activities:[url]http://www.ln.edu.hk/mkt/research.shtmlYou[/url] may also visit the webpages of our faculty for their research areas in marketing, international business, and China-related research: and recent publications:[url]http://www.ln.edu.hk/mkt/staff_info/index.shtmlOver[/url] the years, the graduates of our program have been gainfully employed by organizations in China and overseas. Some continue to pursue advanced studies in other overseas universities including McGill University, York University, University of West Ontario, Rutgers University, University of Connecticut, and University of Pittsburgh. All of them have presented their research findings at the international academic conferences such as the Academy of International Business Conference and Marketing Science Conference. Ms Yanan Wang, our postgraduate student (2004) won the Best Graduate Student Paper at the 2005 International Academy of e-Business Conference in San Francisco and is a doctoral candidate at McGill University. Mr. Shengsheng Huang (2005) is currently pursuing his doctoral degree at Rutgers University, Mr. Wei Chen (2006) at the University of Connecticut.Lingnan University provides generous support of postgraduate research students. We offer a very strong postgraduate program with 1) an international faculty, 2) close relationships with the students, 3) state-of-the-art facilities, and 4) strong emphasis on producing quality graduates.  Applicants from students with strong academic background and in all areas, especially marketing, management, social sciences, computer science, math/statistics, and engineering are welcome to apply now. If you aspire to excel in academics and have good examination scores (TOEFL, and GMAT or GRE), please send in your applications as early as possible, although we may consider late applications.Deadline for Normal Applications: 31 January 2008 (Thursday)Thank you very much!  We wish you a very joyful holiday season.üÜp•BËÏ@bbs.eduglobal.comˆw“KÁ.Tøàî
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